Latest news

A-VERY fresh spray explosion with the SS selection

This spring-summer 2016 saw new fragrances launch, scents connected by essence such as pink pepper, bergamot, fruits, musk, flowers and citrus. Here is for you a selection of new and well-known 

01 Aug 2016

soOud - Jamil exclusive to Selfridges

Much more than a collection of fragrances, soOud is a concept, an idea that grows out of a contemporary cultural reflection. Precious essences, welcome you into the world of the Orient transforming perfume into an 

05 Jul 2016

AVERY Perfume Gallery opens at Printemps Haussmann in Paris

AVERY Perfume Gallery, the ultimate destination for scent connoisseurs, will open its first Parisian shop at Printemps. In the heart of the historic French department store, AVERY’s corner will be part of the

01 Jul 2016

Sooud: oriental attitude and a French soul

Desire draws us closer to the fascination of the cultures to the east and transforms perfume into an accessory of luxury. In countries where it is the custom to meet women hidden by their tunics and men who

09 Jun 2016